Voice control and voice-based technologies have experienced massive growth in the past five years within the consumer market. Due to their accelerated growth and consumer interest, the voice-first landscape is rapidly changing and influencing the adoption of voice-enabled products.

Market leaders such as Amazon, Google, Apple, Microsoft, and most recently Samsung continue to announce new product enhancements and expanded roadmaps, all competing to stay strategically ahead in the race for dominance in the voice-first market.  Collectively, companies regularly announce new integrations and partnerships to create new voice-based use cases, as stakeholders vie to leverage the current market’s momentum to enable a robust user experience.

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